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Wed 01/09Hello, My Name Is… Jo Stringer “Hello, My Name Is…” gives you the chance to learn more about the staff you deal with on a regular basis at HBP Systems. This month we meet Jo Stringer who works in Software Support... Name: Jo Stringer Department: Software Support Job Title: Software Support Executive What [...] Read More > Tue 31/08ProspectSoft’s Growing Business ReportsYou may well remember a series of Growing Business Special Reports that ProspectSoft released and ran a number of workshops on. These workshops focused on getting the most out of your marketing and sales activities and ultimately how all of this activity could [...] Read More > Tue 31/08ProspectSoft Launch Official Blog! ProspectSoft have launched an official blog full of tips and advice about using their own software as well as a range of sales and marketing related topics. Recent posts have included advice for optimising Google AdWords campaigns, setting up split testing within your [...] Read More >

ProspectSoft CRM Systems

ProspectSoft CRM Systems is a sophisticated Customer Relationship Management software solution that can automate the process of collecting, analysing and reporting of your business activities and data. A well implemented and efficiently used CRM Systems solution can help you grow your business through:

  • Generating more enquiries -
    This will inevitably increase the number of customers gained and consequently the profit in almost any business. Even without increasing your sales capacity, it will allow the sales team to go after the best opportunities, acquiring more and higher value customers.
  • Improving the conversion ratios and value -
    Ensure that more of the enquiries that you get turn into customers – increase your value per sale and simultaneously reduce your cost per order
  • Improving customer retention -
    Whatever your current rate of gaining new customers, retaining each customer for longer will ensure lost customers do not detract from this success. On a rolling basis, the average customer base will be higher, resulting in more sales opportunity.
  • Increasing the value of each customer -
    With greater up-selling and cross-selling of your products and services, or simply increasing the frequency of purchase will grow your business. You can dramatically improve profit – even without gaining any new customers.
  • Finally, leveraging your customer as a sales and marketing force - Can generate referrals, recommendations, testimonials and references. This can become a strategy on its own or a great way to increase the success of any of the other four strategies.
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